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Making Money - BloggerCon III
- How to make money? - Bloggercon III
- Would you blog for a grant? e.g. McArthur Foundation
- Is this a passion/love affair?
- Is this a primary reward?
- Is this a job?
- Is this an addiction?
- Writers are under the illusion that people want to read what they write
- Writers have the need to write
- if your blog makes money, should you give money to commenter and others who are part of the creative process
- Dave Winer
- start a business with people you know thru blogging, millions not nickels and dimes thru PayPal
- required different kind of thinking - Dean Campaign made 40 million using a blog
- use it as a way to solicit ideas, how to partner
- blogs as newspaper and magazine = nickels and dimes
- Weblogs are relationship tools
- can fertilize it and things pop it
- Blogging an incredible mechanism for making tipping points fast
- Doc: branding came from cattle via PG, we are people, blogging is not branding
- blogging is a great tool to do things that already existed
- Product support blogs
- big money
- Jay Rosen - pressthink
- journalists hired - the day they start they are drawing off credibility from paper
- bloggers - start from 0 credibility and trust
- you enter a flowing river
- because you have to build trust and you have to earn links and readers, you learn things about trust that journalists have forgotten because they inherit from the paper's authority
- if jay was a business, he would invest in the stuff about trust and audience that bloggers build
- doc: blogging at microsoft is the most humanizing thing about microsoft
- don't forget the teen market
- they blog (live journal)
- can make money of them !?!
- dave's idea
- let's make our own ipod
- New biz ideas
- new distribution models for media like dawn and drew
- ross rader: somebody to produce and distribute podcasts
- scoble: build products to get gets enthusiastic about learning how to program
- cam barrett: more niche market blogging tools for existing niche markets with existing communities e.g. nascar dads, flyfish
- communities that want to find indentity, content and branding that they care about
- tools to find craftspeople e.g. in Mexico, how do they connect with their market?
- multi-media search using audio and video to text meta data, make it easier, don't require people to fill in metadata
- greg wolff - make niche tools specific to communities e.g. east bay
- trendwatching and spotting thru blogs
- university community is niche
- Start a Venture Capital fund
- and fund companies based on ideas started and developed by bloggers
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