Another trend pioneered by blogs. With most blogs, you can easily get to all the other sections and pages of the site unlike so-called 'normal' websites. And with blogs and increasingly normal web sites, people will arrive via search not via bookmarks.

From The Article Page: New Kingpin of Online News?.:

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BOULDER, Colo. (April 22, 2005) -- It's a trend that's been a long time in coming: More and more people bypass news Web sites' home and section pages, instead entering a site at the article-page (or "inside-page") level.

The home page -- where Web designers and editors have for so long poured so much of their effort -- is no longer the be-all, end-all. You have to pay serious attention to the home page, of course, but equally important these days is the template used for article pages.

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