I like my friend Robin's take and the replacement of 'Constantly' with Consistently. I need to follow my own advice and blog more consistently!
My friend, David Peralty, recently posted the pro's and con's of being a problogger. In interviewing bloggers, execs and colleagues for a chapter I was writing on Leveraging Corporate Blogging for Training for a book sponsored by Simon Fraser, I wanted to refer to Bryght's Chief Blogger, Roland Tanglao's comment on the need for creating compelling content constantly. Two points are key from this quote: Compelling Content and Constant (or to me, that would be Consistent; a bit of a nuance change there).